What is a Coach?

A coach is a "personal success trainer," a dedicated professional who specializes in helping people excel. As coaches, we serve as your sounding board, mentor, challenger and cheering section. Because we're invested in your success, we ask questions, offer perspective, facilitate critical new insights, brainstorm possibilities, distill and synthesize information, and help you recognize and create opportunities. We combine our energy with yours to empower you to take action toward achieving your dearest goals.

Iā€™m already quite satisfied with my life. Would I benefit from coaching?

Most of us have one or more areas in our lives that we feel could use a little work. If you are not totally fulfilled or enlightened, you could probably benefit from coaching because coaching helps you to prevent problems, enhance performance, achieve personal growth and know fulfillment. Most of our clients have already experienced success in some area of their lives and simply want their next level of success to be more fulfilling and their next path to be easier and more efficient.

How is coaching distinct from counseling or therapy?

The type of clients, purpose, focus, processes and results are distinctly different between coaching and therapy. Below is a table that demonstrates the differences.


Because the techniques and purposes are different between those two modalities, the results can also be dramatically different. Through coaching, one can increase understanding and awareness, change behavior and develop fulfillment in all areas of life while results of therapy include increased understanding and awareness and improvement in a particular area of life.

Some people need coaching, some need a therapist, and some could benefit from both. For this reason, we occasionally refer clients to therapists or agree to work in tandem with a licensed counselor.

What does the effectiveness of the coaching process depend upon?

  • The rapport between us, and the ability of each to be authentic in the relationship
  • The level of commitment of both parties to the process
  • Your openness and adherence to the designed action plans
  • Your desire, motivation and willingness to grow.

The most successful clients are committed to their own progress and to the well-being of others and are able and willing to commit to the time it takes to achieve long-term growth. To ensure optimal effectiveness of the coaching process, a variety of evaluations and progress reports are utilized regularly, which help steer the direction and style of coaching.

How long does coaching take?

Because coaching is customized for each individual and organization, the duration of the coaching relationship will vary from a few months to several years, depending upon the distance between the current reality and the intended outcomes. The minimum commitment is three months, although most clients work much longer with their coaches.

How much does coaching cost?

Fees are computed as a monthly retainer and are payable monthly by check or credit card.

For personal coaching, the investment ranges from $250-$450 per month.
Annual retainers range from $2500-$4500, which is a savings of $500-$900.

For corporate and executive coaching, the investment ranges from $500-$1500 per month.
Annual retainers range from $5000-$15,000, which is a savings of $1000-$3000.

Fees for workshops, keynotes, team, group, and on-site shadow coaching vary depending on the number of persons and time involved.

Money Back Guarantee:

If you are not fully satisfied with coaching and choose to stop coaching, you can do so at any time and receive a pro-rated refund for any sessions paid for and not used. And if you discern in the first month that coaching is not for you, we will happily refund your investment in full.

What does the fee include?

All coaching packages are customized and can include the following:

  • Private scheduled sessions
  • Resource coaching via e-mail support and brief additional calls between sessions
  • Assessments
  • Coaching programs for personal and professional development
  • Admission to groups, workshops, and lectures at no additional fee
  • Customized principles, techniques and action plans
  • Progress reports

How can I explore coaching further?